Last weekend was spent with dozens of technical and business people in Cambridge, all working on creating a new web business from scratch at Startup Weekend Cambridge. Whilst the venue lacked good coffee and good wifi (two essentials for an event of this type), it was a great experience.

The team I joined worked on an idea for how to quit smoking by self imposing financial penalties and asking your friends to report when they spotted you lighting up. I worked on refining the idea, developed the branding, created a promotional video and built a simple iOS app, as well as helping our two developers to get a demo site up and running.

Take a look at our video to get a flavour for the idea. Follow us on twitter. Sign up for notifications on our website and look for more updates on our blog.

Not bad for a weekend’s work. Thanks to Matt, Danny, John and Richard for making a great team.